The Soundtrack of Sustainability

Did you hear? Earlier this month Whole Foods introduced record stores in to some of their markets. Starting with Souther California–Third and Fairfax, West Hollywood, Arroyo, Santa Barbara and Venice–they are offering up sounds of the store, following a similar model to what shops like Starbucks and UrbanOutfitters have introduced in recent years. This means that shoppers can now pick up the ingredients to their favorite kale salad, as well as some vinyl to spin while making it. The likes of Tegan and Sarah, Daft Punk, Bob Marley and The Stones can be found among the mix.

“This launch isn’t just about stocking our shelves with something new and different – it’s about listening to our shoppers and giving them access to the things they want – whether it’s their favorite cheese or their favorite way to enjoy music.”  commented Mike Bowen, Whole Foods Market executive coordinator, Southern Pacific region.

In addition to tunes, they are also selling LSTN headphones, a brand that follows in the footsteps of philanthropy-based brands, such as TOMS.

“Whole Foods Market’s core values and philosophies are directly in tune with LSTN Headphones,” said Bridget Hilton, co-founder of LSTN Headphones. “We are thrilled to have the opportunity to amplify the process of giving back with the support of Whole Foods Market and its shoppers.”